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COMMUNICATIONS HANDBOOK

This handbook is created by Armenian PR Association and its European partner organisations within "4P4YOUth" international project.

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Media Relations

Media Relations involves working with media for the purpose of informing the public of an organization's mission, policies and practices in a positive, consistent and credible manner. Typically, this means coordinating directly with the people responsible for producing the news and features in the mass media.

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Online Communication

What design to use for your website; How to structure your website to make people stay longer; Differences in how people read text on the screen and on paper.

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Brand Communication

What is branding for?
Things to consider when designing a logo. How to use photographs and what are “good” photographs?

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Strategy

Communication strategy is a plan to achieve communication objectives.

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Message Development

Message Development is Essential to Communications Planning. Good message development is a critical part of any communications plan.

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Monitoring & Evaluation

Evaluation is an ongoing, systematic process. It should be included in all communication planning to evaluate activities, plans and strategies.

PR association

Հայկական Փի Ար ասոցիացիան Հայաստանում գործող հանրային կապերի և հաղորդակցության առաջատար կազմակերպություն է, որը հիմնադրվել է 2006 թվականին։

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  • Instagram

© 2024 | Armenian PR Association

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Հեռ.՝ 37410588768  Էլ. հասցե՝ office@armpr.org

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